Is The Recession Too Bright?

As I was walking back to my house through a former council estate the mind turns to the thoughts of what kind of people you share the area with, who are they? what do they do for a living? and in this present day how is the recession affecting them?

The recession is big news, it is the one cause of everything (It seems) and the one talking point of both national and global newspapers, however unlike previously it seems that it's use or terms have been discredited from marketing to the News is the recession too flash?

Marketing "Disaster"
The flash news, the use of the VAT cut, and the general advertising of "recession busting" prices are all common in our marketing world today. They tend to be flimsy to say the least, following the Guardian's exposure on several companies offering "recession busting" prices at remarkably higher rates than they were 4 months previously casts a mockery of what is a serious and damaging time for many people.

Another company that likes to use political point scoring is the Trago Mills, the "UKIP supporting" owner of Trago seems to use advertising in a remarkably black and white way. The boast of cuts that put the VAT cut to shame, it's a typical use of terrible market conditions to sell your cheap tat.

"News Flash"
The News is another area which seeks to put flash before substance, this recession appears to be far softer, far more casual to the viewer than previous. The graphs, the dreaded "BBC Red Arrow" all purposefully serve a comical rather than worrying sign. Queues outside Job Centres are manipulated to serve a purpose, it's like this "the figures don't hit home so here is some jobless whelks outside queuing, Well how very British is that". Ironically the BBC has yet to revisit that Job centre in Lecister or they feel that one visit to see the great unwashed was enough, as it's the same picture every time jobless figures shoot up.

One man on the news who seems to suit this current crisis is the man that matters Mr Darling, a rather dour and quiet man whose voice has the remarkable quality of being even more calming than Mozart or a pleasant group of chirping birds on a summers evening. But the news, or as it is now "THE NEWS" seems to have terrifyingly changed into some spin off of The Day Today, I await with anxious excitement the currency cat.

"Finally Britain"
Does the country taken this recession seriously? yes sure alot of us have suffered and continue to, I myself haven't been able to get a job, you may have been saving at a reduced rate, but seriously have you queued at a Job centre, or had a red arrow swipe at your feet.

This recession is worrying, as Todays report by "Save The Children" suggests the basic foods have shot up in price, would you recieve this information through the advertsing of brands? No this is the hidden facts of the Recession, these facts hit the poorest harder while they shoot below the radar if it's a busy news day.

Time for facts not for flash in 2009